“Too Fast” – Sonder: A Concept Treatment

“Ain’t no such thing as too fast for me”

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Writing + Design

After attending a riveting panel about visual storytelling, I was inspired to make create another visual treatment. Except this time, I wanted to make the read feel as immersive as its source material, Sonder’s Too Fast music video. This was a particularly meticulous project, having spent hours looking for accurate visuals and writing with a vocabulary reflective of the video’s themes: time, growth, and distance, amongst others. Taking in to account the piece’s surrealist approach, the treatment embraces mystery and leaves room for creativity.